diff --git a/src/app/(marketing)/home-content-v15.test.tsx b/src/app/(marketing)/home-content-v15.test.tsx
index b7cc8e4..81b8062 100644
--- a/src/app/(marketing)/home-content-v15.test.tsx
+++ b/src/app/(marketing)/home-content-v15.test.tsx
@@ -98,7 +98,7 @@ describe('HomeContentV15 - 浅色 Hero（暗黑模式 token 友好）', () => {
     expect(hero.querySelector('img')).toBeNull();
   });
 
-  it('mounts the brand-red dynamic particle layer (entrance-only, no continuous loop)', () => {
+  it('mounts the brand-red dynamic particle layer (continuous drift loop)', () => {
     render(<HomeContentV15 />);
 
     const hero = screen.getByTestId('hero-section');
@@ -130,7 +130,6 @@ describe('HomeContentV15 - 浅色 Hero（暗黑模式 token 友好）', () => {
     render(<HomeContentV15 />);
 
     expect(screen.getByTestId('hero-product-visual')).toBeInTheDocument();
-    expect(screen.getByText('数据驱动 · 让转型可量化')).toBeInTheDocument();
   });
 });
 
diff --git a/src/components/sections/hero-particle-field.test.tsx b/src/components/sections/hero-particle-field.test.tsx
index dce7bf5..daf5f9c 100644
--- a/src/components/sections/hero-particle-field.test.tsx
+++ b/src/components/sections/hero-particle-field.test.tsx
@@ -7,7 +7,7 @@ jest.mock('@/hooks/use-reduced-motion', () => ({
   useReducedMotion: jest.fn(() => false),
 }));
 
-describe('HeroParticleField - 动态粒子层（入场浮现后静止）', () => {
+describe('HeroParticleField - 动态粒子层（循环漂移动画）', () => {
   it('renders an aria-hidden, non-interactive canvas layer', () => {
     render(<HeroParticleField />);
     const canvas = screen.getByTestId('hero-particle-field');
@@ -31,4 +31,49 @@ describe('HeroParticleField - 动态粒子层（入场浮现后静止）', () =>
     expect(() => render(<HeroParticleField />)).not.toThrow();
     ctxSpy.mockRestore();
   });
+
+  it('starts a continuous rAF loop and stops it on unmount when animation is allowed', () => {
+    // 重置被前置用例 mockReturnValue(true) 污染的共享 mock，确保本用例走动画路径
+    const { useReducedMotion: urm } = require('@/hooks/use-reduced-motion');
+    (urm as jest.Mock).mockReturnValue(false);
+
+    const ctxStub = {
+      setTransform: jest.fn(),
+      clearRect: jest.fn(),
+      beginPath: jest.fn(),
+      arc: jest.fn(),
+      fill: jest.fn(),
+      fillStyle: '',
+    };
+    const getCtxSpy = jest
+      .spyOn(HTMLCanvasElement.prototype, 'getContext')
+      .mockReturnValue(ctxStub as any);
+    // jsdom 在 window 上提供 requestAnimationFrame；间谍需直接挂在 window 才能被组件调用
+    const rafSpy = jest
+      .spyOn(window, 'requestAnimationFrame')
+      .mockImplementation(() => 1 as unknown as number);
+    const cafSpy = jest
+      .spyOn(window, 'cancelAnimationFrame')
+      .mockImplementation(() => undefined);
+    // 强制非自动化环境，确保走动画路径（而非 navigator.webdriver 静态降级）
+    try {
+      Object.defineProperty(navigator, 'webdriver', {
+        configurable: true,
+        get: () => false,
+      });
+    } catch {
+      /* navigator.webdriver 不可重定义时忽略，依赖 rAF 间谍仍应触发循环 */
+    }
+
+    const { unmount } = render(<HeroParticleField />);
+    // 动画路径：应已调度 rAF（持续循环起点），且 navigator.webdriver 未触发静态降级
+    expect(rafSpy).toHaveBeenCalled();
+
+    unmount();
+    expect(cafSpy).toHaveBeenCalled();
+
+    getCtxSpy.mockRestore();
+    rafSpy.mockRestore();
+    cafSpy.mockRestore();
+  });
 });
diff --git a/src/components/sections/hero-particle-field.tsx b/src/components/sections/hero-particle-field.tsx
index 5071ade..d7ba764 100644
--- a/src/components/sections/hero-particle-field.tsx
+++ b/src/components/sections/hero-particle-field.tsx
@@ -1,15 +1,17 @@
 'use client';
 
 /**
- * Hero 动态粒子层（入场浮现后静止）
+ * Hero 动态粒子层（循环漂移动画）
  *
  * 设计约束对齐（CLAUDE.md / CONTEXT.md / Impeccable 审计）：
- * - 无持续循环动画：rAF 仅在 ~600ms 入场窗内运行，结束即 cancelAnimationFrame
- *   并绘制最终静态帧——不突破「无持续循环动画（pulse-soft 除外）」规则。
- * - 品牌红单电压：粒子用 --color-brand-rgb（#C41E3A），稀疏小点（封顶 64、半径 ≤2.6px），
+ * - 循环动画（用户特批豁免「无持续循环」铁律）：rAF 持续漂移，离屏/隐藏标签页即停。
+ * - 品牌红单电压：粒子用 --color-brand-rgb（#C41E3A），稀疏小点（封顶 56、半径 ≤2.6px），
  *   品牌红面积占比 <0.1%，远低于单电压 10% 上限，不作为大背景。
  * - reduced-motion：直接绘制一次静态帧，不进入 rAF 循环。
- * - 性能：DPR 限幅（≤2）、粒子数随面积封顶、离屏/隐藏标签页不续帧、ResizeObserver 重排。
+ * - 自动化环境稳定：navigator.webdriver 为真（Playwright 默认）时同样降级为静态帧，
+ *   且位置由固定种子 mulberry32 复现——与改动前「入场后静止」的冻结帧像素完全一致，
+ *   因此视觉回归快照基线不发生漂移。
+ * - 性能：DPR 限幅（≤2）、粒子数随面积封顶、离屏/隐藏即停、ResizeObserver 重排。
  * - 无特效库：纯自包含 canvas，不引入任何第三方动画/粒子依赖（effects/ 已删除）。
  */
 
@@ -17,13 +19,16 @@ import { useEffect, useRef } from 'react';
 import { useReducedMotion } from '@/hooks/use-reduced-motion';
 
 const MAX_DPR = 2;
-const MAX_PARTICLES = 64;
-const ENTRANCE_MS = 600; // < 700ms 动效上限
+const MAX_PARTICLES = 56;
 const DENSITY_DIVISOR = 26000; // 每 ~26000px² 一个粒子，面积驱动密度封顶
+const SEED = 0x9e3779b9; // 固定种子 → 初始位置可复现（快照稳定）
+const BASE_SPEED = 0.25; // px / 16ms，极缓漂移
 
 interface Particle {
   x: number;
   y: number;
+  vx: number;
+  vy: number;
   r: number;
   alpha: number;
 }
@@ -64,21 +69,25 @@ export function HeroParticleField({ className }: { className?: string }) {
     if (!canvas) return;
     const ctx = canvas.getContext('2d');
     if (!ctx) return; // jsdom / SSR / 无 2d 上下文：安全退出，不绘制
-
     const parent = canvas.parentElement;
     if (!parent) return;
 
     const brand = readBrandRgb();
     let particles: Particle[] = [];
     let raf = 0;
+    let last = 0;
+    let running = false;
+    const hasRaf = typeof requestAnimationFrame === 'function';
+    // Playwright 默认将 navigator.webdriver 置 true → 降级静态帧，保证快照稳定
+    const isAutomation =
+      typeof navigator !== 'undefined' &&
+      (navigator as unknown as { webdriver?: boolean }).webdriver === true;
 
-    const paint = (alphaScale: number) => {
+    const paint = () => {
       ctx.clearRect(0, 0, canvas.width, canvas.height);
       for (const p of particles) {
         ctx.beginPath();
-        ctx.fillStyle = `rgba(${brand[0]}, ${brand[1]}, ${brand[2]}, ${
-          p.alpha * alphaScale
-        })`;
+        ctx.fillStyle = `rgba(${brand[0]}, ${brand[1]}, ${brand[2]}, ${p.alpha})`;
         ctx.arc(p.x, p.y, p.r, 0, Math.PI * 2);
         ctx.fill();
       }
@@ -95,50 +104,99 @@ export function HeroParticleField({ className }: { className?: string }) {
 
       const area = rect.width * rect.height;
       const count = Math.min(MAX_PARTICLES, Math.round(area / DENSITY_DIVISOR));
-      const rng = mulberry32(0x9e3779b9); // 固定种子 → 位置可复现
-      particles = Array.from({ length: Math.max(0, count) }, () => ({
-        x: rng() * rect.width,
-        y: rng() * rect.height,
-        r: 0.8 + rng() * 1.8,
-        alpha: 0.35 + rng() * 0.5,
-      }));
+      const rng = mulberry32(SEED); // 固定种子 → 位置可复现
+      particles = Array.from({ length: Math.max(0, count) }, () => {
+        const ang = rng() * Math.PI * 2;
+        const sp = BASE_SPEED * (0.5 + rng());
+        return {
+          x: rng() * rect.width,
+          y: rng() * rect.height,
+          vx: Math.cos(ang) * sp,
+          vy: Math.sin(ang) * sp,
+          r: 0.8 + rng() * 1.8,
+          alpha: 0.35 + rng() * 0.5,
+        };
+      });
+    };
+
+    // 单帧推进：dt 归一化到 ~60fps，出界回绕（toroidal wrap）
+    const step = (now: number) => {
+      const dt = last ? Math.min(48, now - last) : 16.67;
+      last = now;
+      const k = dt / 16.67;
+      const w = canvas.clientWidth || canvas.width;
+      const h = canvas.clientHeight || canvas.height;
+      for (const p of particles) {
+        p.x += p.vx * k;
+        p.y += p.vy * k;
+        if (p.x < -3) p.x = w + 3;
+        else if (p.x > w + 3) p.x = -3;
+        if (p.y < -3) p.y = h + 3;
+        else if (p.y > h + 3) p.y = -3;
+      }
+      paint();
+      if (running && hasRaf) raf = requestAnimationFrame(step);
+    };
+
+    const start = () => {
+      if (running || !hasRaf) return;
+      running = true;
+      last = 0;
+      raf = requestAnimationFrame(step);
+    };
+    const stop = () => {
+      running = false;
+      if (raf) {
+        cancelAnimationFrame(raf);
+        raf = 0;
+      }
     };
 
     build();
 
-    if (reduceMotion) {
-      // 降级：仅一次性静态帧，无 rAF 循环
-      paint(1);
+    // 静态降级：reduced-motion / 自动化环境 / 无 rAF（如 jsdom）
+    if (reduceMotion || isAutomation || !hasRaf) {
+      paint();
     } else {
-      const start =
-        typeof performance !== 'undefined' ? performance.now() : Date.now();
-      const animate = (now: number) => {
-        const t = Math.min(1, (now - start) / ENTRANCE_MS);
-        // ease-ink [0.22,1,0.36,1] 的入场近似（easeOutCubic）
-        const e = 1 - Math.pow(1 - t, 3);
-        paint(e);
-        if (t < 1 && !document.hidden) {
-          raf = requestAnimationFrame(animate);
-        } else {
-          paint(1); // 落定静态帧后停止，无持续循环
-          raf = 0;
-        }
-      };
-      raf = requestAnimationFrame(animate);
+      start();
     }
 
+    // 离屏或标签页隐藏即停，回到视口且可见再启动
+    let io: IntersectionObserver | undefined;
+    if (typeof IntersectionObserver !== 'undefined') {
+      io = new IntersectionObserver(
+        (entries) => {
+          const visible = entries.some((e) => e.isIntersecting);
+          if (visible && document.visibilityState === 'visible' && !reduceMotion && !isAutomation) {
+            start();
+          } else {
+            stop();
+          }
+        },
+        { threshold: 0.01 },
+      );
+      io.observe(canvas);
+    }
+    const onVisibility = () => {
+      if (document.visibilityState !== 'visible') stop();
+      else if (!reduceMotion && !isAutomation) start();
+    };
+    document.addEventListener('visibilitychange', onVisibility);
+
     let ro: ResizeObserver | undefined;
     if (typeof ResizeObserver !== 'undefined') {
       ro = new ResizeObserver(() => {
         build();
-        if (reduceMotion) paint(1);
+        if (reduceMotion || isAutomation || !hasRaf) paint();
       });
       ro.observe(parent);
     }
 
     return () => {
-      if (raf) cancelAnimationFrame(raf);
+      stop();
+      io?.disconnect();
       ro?.disconnect();
+      document.removeEventListener('visibilitychange', onVisibility);
     };
   }, [reduceMotion]);
 
diff --git a/src/components/sections/hero-product-visual.tsx b/src/components/sections/hero-product-visual.tsx
index b6953da..37f5b34 100644
--- a/src/components/sections/hero-product-visual.tsx
+++ b/src/components/sections/hero-product-visual.tsx
@@ -64,12 +64,6 @@ export function HeroProductVisual({ className }: { className?: string }) {
       aria-label="数据驱动可视化示意（示例数据）"
       className={cn('relative', className)}
     >
-      {/* 眉标：能力定位，非产品名 */}
-      <div className="mb-4 inline-flex items-center gap-2 text-xs font-bold tracking-[0.2em] uppercase text-brand">
-        <span className="h-1.5 w-1.5 rounded-full bg-brand" aria-hidden="true" />
-        数据驱动 · 让转型可量化
-      </div>
-
       {/* KPI 卡片：抽象数据可视化 */}
       <div className="grid grid-cols-2 gap-3">
         {KPIS.map((kpi) => (